Category: Branding, Entrepreneurship, Fashion, Projects, Strategy
aug 1
We all know gsus from back then: the brand was founded in 1993 and reached its peak in 2005 as a successful international fashion label. After that the brand quickly lost in popularity: a common phenomenon in the fashion industry with capricious life cycles. In 2011 the Varova Fashion Group (who also have brands like …
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Category: Projects
In 2015 Fourteen and Los Bangeles were asked to participate in the realization of ‘On the Grid Rotterdam‘ -an initiative by NY based design agency Hyperakt- and to share exceptional places in our neighborhood with the rest of the world. As of this week we are live with our contribution for the Eastside. ‘Excited by all the new places we discovered …
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Category: Projects
jul 30
Currently we are working on the marketing & communications strategy for the new edition of The International Comedy Festival Rotterdam (ICFR). Festival directors Marcel Haug (OEROL, Metropolis Festival and previously Nighttown) and Joost Trines (previously IFFR, Dutch Film Festival and New Horizons) aim to showcase the best of national and international stand-up comedy in one of …
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Category: Projects
Since this February we have been working on the growth strategy of lifestyle concept GROOS. GROOS was founded by Tjeerd Hendriks and Joost Prins in 2013. Their main objective is to facilitate local creative talent by offering them a platform to showcase their products (in the GROOS department store) and to provide services to help them grow business wise: …
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